Unique voice
Giving your personas unique voices helps to generate more personalised AI content. This saves time and ensures personas act in a way true to their constructed identities, enhancing the quality and realism of an exercise.
You can read more about the concept here.
You'll need to configure three details:
Empathy
Faction description (Voice)
Beliefs
Empathy
Empathy is set at the level of individual persona within a range of -3 to 3 where -3 is aggressive/confrontational and +3 is conciliatory.
Personas empathy helps to shape the overall tone of voice for personas, this will help in getting more bespoke content from AI results.
To locate a personas empathy navigate to Personas > Other attributes > Empathy score can be found in the top right.
Faction description (Voice)
Shape the overall tone of voice for personas in a faction by describing how these personas would communicate in Faction Description.
When organising your personas into factions, ensure to include a faction description (describing the tone of voice/way of speaking from the faction) and an empathy score. Both help in getting more bespoke and less generic content from AI results.
Faction descriptions impact all AI within Conducttr this includes AI within injects, the AI assistant within the MEL, Pattern of Life etc.
Locating Faction Descriptions
To give a faction a description navigate to Personas > Manage factions > click on the space under the word 'Description'
How to write a Faction Description
The Faction description should describe the voice that personas in this Faction will use when the AI generated content for them. Typically it might include:
language - English, Singlish, French
style - formal, informal
demographic - young urban professionals, old working class Londoners
Keep the Faction voice brief and to the point. The more text you add, the more likely the AI will be confused
Beliefs
Integrating beliefs into scenarios allows for the creation of more nuanced and dynamic narrative environments. Beliefs allow you to make your personas more realistic and consistent in the sense that they communicate according to their beliefs.
The file below is an example belief file. You can create these files in FIEMA or manually in a spreadsheet. They can be very brief and don't necessarily need as much fidelity as the example given.
Step 1 - Import beliefs
Select the AI Configuration option as indicated below and import a beliefs file.
Step 2 - Assign belief to personas
Missing Beliefs
If you import a persona from another library, you might find that its beliefs don't match the beliefs you have loaded for the current exercise. In this case you'll see beliefs graced out as in the example below.
Grey beliefs aren't used by the AI so you don't need to delete them. However you might choose to delete grey beliefs in order to make room for new beliefs.
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