Working with personas
Adding a new persona
You can add a persona to your library by clicking Add persona to create a persona from scratch or Import personas to import from a library.
Personas are fundamental to how Conducttr builds the information environment so there are a lot of fields, but you don't necessarily need to complete them all! At a minimum a persona must have a name and unique handle. The handle isn't seen by your players but it's important to you as the designer.
Core attributes
Name
The persona's name
Handle
This is a way to uniquely refer to a specific persona.
The handle is used in the following situations:
Replacing with another persona from a library - personas with the same handle are recognised as potentially being the same
Used in smartwords to access the persona's other attributes. See the section on swartwords
Faction
This is a convenient grouping of personas but also affects how the AI generates content
Bio
This is for designers to know who the persona is supposed to represent
Location
This is used to geolocate social media and website article posts (important for the InfoMap channel)
Impersonation
This allows human players with the matching position to impersonate this persona.
"All positions can edit" means website articles on this persona's website can be edited by any player with a position (i.e. not just a specific position)
Other attributes
Categorisation
Affiliation
This is a NATO categorisation of actors - it's used for some Pulse widgets
A3E
A military categorisation used in some Pulse widgets
Disposition
This is used in some Pulse widgets and reflects the persona's disposition (negative to supportive) towards the training audience
Tags
Searchable field to make it easier to find personas with similar tags. This can be very helpful during design but also running
Established
Convenient means for filtering but not used by the simulation
AI related
Empathy
Empathy shapes the tone of voice for personas with the range -3 to +3 indicating confrontational style to conciliatory style respectively
Beliefs
Belief tags connect the persona to beliefs in the belief library
Social media related
Influence
Influence determines how much engagement a persona gets on their social media posts
Content & Social Graph
Check the checkbox if you want to hide this persona from all social media
Working at an Organisation
Personas can work at organisations. This will allow posts from the organisation to show the author as the organisation or the employee.

Making the persona a team member
This allows a player to log in and inhabit the persona without impersonation. The player will need to use the same email address as the persona.

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